I began my career in the media industry by working as a television writer and producer in ABS-CBN, one of the biggest broadcasting companies in the Philippines. I held the role of a writer and segment producer for various shows such as Search for a Star in a Million (a reality talent search) and At Home Ka Dito (an infotainment/ lifestyle show). I also worked as a production assistant for ASAP (a variety show), Game Ka na Ba? (A game show) and Star in a Million (talent search).
After more than two years of working in ABS-CBN, I moved to ABC5 (now TV5) where I worked as a writer and producer for Philippine Idol. I was part of the team that pioneered the Idol show franchise managed by Freemantle Media.
In 2008, I left the Philippines and I moved to Brunei Darussalam to pursue a career in advertising. I worked there for more than four years as an advertising copywriter, brand communication specialist, and event organiser. I pioneered events organisation and production in the advertising company that I worked for. I also worked as an events host in various small and large events, including product launches, festivals, and a concert.
After a few years of creative professional experience, I decided to pursue a career in academia. I initially worked in the media industry because I wanted to gain professional experiences in the media industry. This is for the fact that I have always believed that learning the operations of the industry would help me in teaching media and communications to aspiring media practitioners.
In Melbourne, I worked as a contributing writer from 2013 to 2015 for The Philippine Times, Australia's Filipino Newspaper.
To date, I have been employing my creative, organisational, and professional skills in teaching alongside motivating my students to become responsible and critical future media practitioners or academics. I also use my first-hand experiences of the media industry to explain theories and concepts on media and communications.
I am also active in various public and academic media engagement.
If you are interested to consult me for any media-related work, you can email me via [email protected].
After more than two years of working in ABS-CBN, I moved to ABC5 (now TV5) where I worked as a writer and producer for Philippine Idol. I was part of the team that pioneered the Idol show franchise managed by Freemantle Media.
In 2008, I left the Philippines and I moved to Brunei Darussalam to pursue a career in advertising. I worked there for more than four years as an advertising copywriter, brand communication specialist, and event organiser. I pioneered events organisation and production in the advertising company that I worked for. I also worked as an events host in various small and large events, including product launches, festivals, and a concert.
After a few years of creative professional experience, I decided to pursue a career in academia. I initially worked in the media industry because I wanted to gain professional experiences in the media industry. This is for the fact that I have always believed that learning the operations of the industry would help me in teaching media and communications to aspiring media practitioners.
In Melbourne, I worked as a contributing writer from 2013 to 2015 for The Philippine Times, Australia's Filipino Newspaper.
To date, I have been employing my creative, organisational, and professional skills in teaching alongside motivating my students to become responsible and critical future media practitioners or academics. I also use my first-hand experiences of the media industry to explain theories and concepts on media and communications.
I am also active in various public and academic media engagement.
If you are interested to consult me for any media-related work, you can email me via [email protected].